Know Why.
Know How.

Core Decision Analytics (CODA) creates actionable insights that enable success for corporate, political, and public-sector clients. We combine wise counsel with trustworthy quantitative and qualitative methods to precisely and accurately answer what matters, who to target, what to say, and how to win.


Core Decision Analytics empowers smart strategic decision-making to help clients achieve their goals. Guided by a senior team of expert practitioners in quantitative, qualitative, and advanced analytics methods, we leverage decades of winning experience across the nation and globe on behalf of political campaigns, corporate clients, government agencies, trade and professional associations, and non-profits.








Our team passionately believes that high-quality research leads to more effective engagement in the public process and can better advance humankind. We are proud members of the Core Strategic Group, the American Association for Public Opinion Research (AAPOR), the American Association of Political Consultants (AAPC), and the Public Affairs Council.


Adam Rosenblatt


Matt Lien


Cherri Spriggs


Kristy Babb


Jerry Amante


Rachael DiCicco


Caitlin Perkins


Miranda Pinto



Here are some recent stories featuring our work…











WASHINGTON D.C. – Core Decision Analytics Headquarters

Core Decision Analytics (CODA) is the opinion research and advanced analytics division of the Core Strategic Group, a premier holding company comprised of the best political, public affairs, and association management practitioners in the world.

Copyright 2021. Core Decision Analytics

Miranda Pinto


Miranda Pinto joined the CSG team as our Administrative Services Director. Miranda brings nearly 15 years of experience in administrative management which includes finances, human resources, employee development, and office management. Experience: 13 years as Administrative Accounting Assistant/Office Manager for private educators Two years as Office Manager for a mergers and acquisitions firm Education: Obtaining a degree in Business Administration

Caitlin Perkins

Office & Finance Assistant

Based in our Sacramento office, Caitlin serves as a Finance and Office Assistant. In that capacity she helps with various financial services support functions as well as general administrative duties. Experience: 12 years of customer service experience in health club and retail industries 4 years of administrative experience for health club executives 4 years of experience assisting health club finance department
AA in Business Administration from Sierra College AA in Accounting from Sierra College

Rachael DiCicco

Director of Marketing

Rachael DiCicco has more than six years of experience in developing strategic communications plans for corporate and public affairs clients. She has led grassroots public relations efforts throughout California, including cultivating relationships with reporters and developing relevant proactive and reactive messaging. In her role as Director of Marketing for Core Strategic Group, Rachael is responsible for managing all aspects of marketing and supporting the networking, prospecting, and new business development efforts. Rachael works directly with every CSG company to develop and implement effective marketing plans to maintain each agency’s reputation. Experience: One year as Director of Marketing for Core Strategic Group Six years in public affairs, public relations, multicultural communications and marketing with FSB Public Affairs and Edelman Expertise in automotive, health care, financial, food and beverage, civil justice reform and environmental issues
Community Involvement: Communications Committee Member, MetroEDGE Member, Women of Sacramento
Education: Bachelor of Arts, Journalism with an emphasis in Public Relation, California State University, Chico Minor in Psychology, California State University, Chico

Jerry Amante

General counsel

Jerry serves as Senior Vice President and General Counsel for the firm. Based in Orange County, Jerry serves as General Manager of the Orange County office and leads business development efforts throughout the southern California region. Jerry possesses nearly 40 years of real estate and land use law, business and corporate law, political and government experience. Experience: Nine years at Core Strategic Group Ten years in public office, including Council Member, Mayor and as a Board Member and Chairman of several regional government agencies Nearly 40 years of practicing law in complex transactions and litigation in California; Admitted to all California State and Federal courts and the Ninth Circuit Court of Appeals. Community Involvement: Former Mayor, City of Tustin Former Chairman of the Orange County Transportation Authority (OCTA) Board of Directors Former Chairman of the Transportation Corridor Authority (TCA) Board of Directors Former Member of LOSSAN Board of Directors Past President, California League of Cities, Orange County Division Past President, Association of California Cities, Orange County Former Chair/Past Chair/Board Member of multiple Boards, the Irvine Chamber of Commerce, The Irvine and Tustin Exchange Clubs and the Irvine Public Schools Foundation, among others Instructor / Lecturer on Public Policy at various So. Cal Universities & Colleges Former member of the Association of California Cities Emeritus Council Current Chair of Heroes and Healthy Families Former Host, The City Square radio show on OC Talk Radio Current Host, Java with Jerry Radio Show / Podcast Education: Bachelor of Arts, Political Science, UCLA Juris Doctor, Southwestern University School of Law

Kristy Babb

chief talent officer/
Chief Administrative officer

Kristy is the Chief Talent Officer and Chief Administrative Officer for Core Strategic Group. She is an expert at developing integrated communication campaigns for corporate, government and nonprofit clients including Ford Motor Company, Western Carwash Association, Sacramento Metro Chamber of Commerce, California Travel Association and the Dairy Council of California. Kristy is currently enrolled in the US Chamber of Commerce’s Institute of Organizational Management (IOM) program. Experience: 12 years with the Core Strategic Group Family of Companies 20 years public relations/public affairs, political campaign management, and association management experience A leader in strategic design, branding, message development and community-based outreach Former Director of Communications, Dairy Council of California Former Project Manager, The Hoyt Company Community Involvement: Past Board Director, Folsom Chamber of Commerce Honorary Board Member, Raley’s Food for Families Volunteer, Friends of the NICU Wife and mom to two awesome boys Education: Bachelor of Science, Political Science, University California Davis Minor, Communications

Jeff Flint

CEO, Core strategic Group

Jeff is the CEO of Core Strategic Group and the Senior Partner in the firm. He oversees all aspects of the firm, including client services, project management, business development, and managing the business. Jeff has extensive experience in public relations and political campaigns. Experience: 12 years with Core Strategic Group (including predecessor company) 30 years public relations/public affairs/political campaign/government experience 11 years in the State Legislature, managing campaigns including those of the Chief of Staff and Political Director at Assembly Speaker Curt Pringle’s office Former Vice President at Russo, Marsh+Rogers, Inc. Former CEO of Flint Communications
Community Involvement: President and Board Chairman, Placer United Soccer Club (2013-Present), Board member since 2010 Husband to an amazing wife and dad to five wonderful kids
Education: Bachelor of Science, Political Science, Caltech

Cherri Spriggs

Chief Client Service Office

Cherri has managed day-to-day efforts and multi-million dollar budgets on behalf of a number of statewide and local initiative and referendum campaigns, Fortune 500 companies, local government agencies, non-profit organizations and associations. Since 2012 she has lead the firm’s Latino Outreach and Spanish-Language team. Assimilating to the language and culture through study and living abroad, Cherri has spent much of her career developing and implementing culturally appropriate strategies for her clients. Her extensive experience and sage counsel makes her the go-to choice for clients seeking to deliver their messages to the Latino community. Her record of success coupled with her unique collaborative approach to ballot initiative campaigns and traditional corporate public affairs programs has earned her a national reputation for being an intentional, strategic leader and a masterful tactical implementor. Cherri’s passion, dedication and vivacious spirit makes her a client favorite. Experience: Seven years with FSB Core Strategies 20 years in public relations, public affairs, multicultural communications and ballot initiative campaigns with Porter Novelli, Edelman, VSP and California State University, Chico Experienced in health care, education, transportation, insurance, tort reform, land use and patient advocacy issues Served as Campaign Manager or Deputy Campaign Manager for 15 Statewide, Regional, and Local Ballot Initiatives in Transportation, Education, Land Use, Public Safety, Health Care and Tort Reform
Community Involvement: Commissioner, Economic Development Commission, City of Lincoln President, Lincoln Chamber of Commerce Board Member, Visit Placer Board Member, Lighthouse Counseling & Family Resource Center Director at Large, CSU Chico Department of Public Relations & Journalism Advisory Board Sustaining Member, Junior League of Sacramento Member, California Women’s Leadership Association Member, California State Railroad Museum Foundation Member, Crocker Art Museum
Education: Bachelor of Arts, Journalism, California State University, Chico Minor, Spanish Minor, Art History

Adam Rosenblatt


Adam Rosenblatt is a proven expert at leveraging research and analytics to understand and influence opinion and behavior. Adam provides strategic research-based counsel to political and non-political clients and his experience spans from Fortune 500 corporations and prominent trade associations, to government agencies and major electoral campaigns. Campaigns & Elections magazine designated Adam as a non-partisan “Rising Star” and his work been recognized with multiple industry honors including Pollie Awards, Reed Awards, and the Telly Award. Adam has served as an Adjunct Professor of Research and Strategic Communications at American University in Washington DC, where he received a Master of Arts in Applied Politics.